Cream Lip Stain
from Sephora Collection
The client wanted to promote a new, long-lasting lip stain that keeps lips covered with a bold colour called Cream Lip Stain. This product is a bestseller, combining high-coverage colour that transforms from a cream into a silky-smooth lip stain that is long-lasting and won’t dry out lips.
In this project, we wanted to showcase the product on models with different expressions to highlight how lightweight and creamy textured this lipstick is. We chose a neutral background and a simple wardrobe to help focus the eye on the model’s expression and her lips. With different facial expressions we also created simple yet effective stop motion advertising videos. We used the classic portrait photography lighting setup for this shoot in our Dubai photography studio, with black cards on each side to give the face a lovely shadow gradation.
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- PhotographerJure Ursic
- Hair & MakeUpBojana Bozovic
- ModelsCarolina Moura, Maria Minguez
- RetuchingPurple Key Agency