Dubai Economy & Tourism

The Dubai Tourism photography campaign for the Saudi Arabian market was produced by VIP Film in collaboration with Wunderman Thompson Agency. This project focused on showcasing Dubai as the ultimate destination for sports, shopping, and vibrant urban life.

Captured across iconic locations, the campaign emphasized Dubai’s diverse offerings—from luxurious retail spaces and bustling shopping districts to high-energy sports environments and picturesque outdoor settings. The images captured the perfect balance between activity, elegance, and adventure, tailored to appeal to Saudi travelers seeking both excitement and sophistication.

The photography project featured wide compositions, providing flexibility for various uses, including digital platforms and print media. This approach ensured the images could be adapted seamlessly across multiple formats while maintaining visual consistency and impact.

This campaign is a prime example of lifestyle photography, where every frame tells a compelling story of modern luxury and exploration. Jure Ursic’s expert use of light and composition enhanced the visuals, capturing the essence of Dubai’s dynamic and multifaceted character.

If you’re planning a photography campaign in Dubai and need a lifestyle or advertising photographer, check out the full service page and contact us here to bring your ideas to life.